different for your profile It is worth noting that the best time to publish posts is not necessarily 11:00 and 19:00, as stated in many Internet sources.
The optimal hours to engage with your audience
different for your profile.
You can determine these hours by simply c level contact list analyzing the statistics in your business account. Here are a couple more findings that can help you determine the best time:
- Young people are more active during the day and at night.
- Working followers most often visit Instagram different for your profile during breakfast, lunch break, and on the way to or from work.
Try to imagine the approximate daily routine of your most active subscriber, and you will understand when he has time to scroll through the feed or watch stories.
Where to place?
In modern Instagram* there are two options for posting: feed and stories. And in order to interest and attract the maximum number of subscribers, you should actively use both formats at once. In addition, each option has its own advantages and disadvantages.
Stories features:
- conducting tests/surveys;
- publishing short videos;
- conducting live broadcasts;
- interacting with the audience how to tell if content is written by AI through reactions (smileys) or direct responses.
Tape features:
- publication of a large text;
- use of hashtags;
- interacting with subscribers through likes and comments;
- adding several photos to one post at once;
- creating a stylish visual that will be the calling card of your page.
If your subscribers are actively watching your stories, but at the same time they get lost in the general publication feed, be sure to use the “Repost to stories” function. It takes a few seconds and allows you to draw the attention of everyone viewing your stories to the new post.
Types of posts for a content plan
- Selling posts.Relevant not only for commercia different for your profile l accounts, because many blogs with high reach (both personal and entertainment) regularly publish advertising. Depending on the specifics of the product, target audience and competition in the market, the amount of selling content on a commercial page should vary between 20 and 40%. Let’s look at several techniques that are most often used when selling goods or services through Instagram*:
- writing a short and interesting story that involves the product being sold;
- publication of a list of the main advantages of the product;
- handling objections from potential buyers;
- establishing restrictions regarding the timing of sales or the period for providing a discount.
Note that overusing the latter technique can make potential buyers start to doubt the quality of your product (otherwise, why are you constantly rushing them to buy and selling the product at a discount?).
Entertainment content is also relevan caseno email list t for all types of accounts. Experts believe that the total share of entertainment posts should not exceed 30% of all content. What can be considered entertainment content? As a rule, these are beautiful pictures, funny videos or memes, plus a few sentences as your comment to the publication. Entertainment content should not make the subscriber think, its main
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