Architects are a type of artist whose canvas is a building. Since your work is visual, social media marketing for architects can be a very effective way to expand your network and raise awareness of your services.
Social media allows architects to access hundreds of thousands of local contacts. And because photos, videos, and gifs are so well represented saint vincent and the grenadines business email list on social media, it’s a great way to showcase your work and build new relationships.
But monitoring social media accounts can be a tedious task for architects. It’s important to use this marketing tactic effectively to ensure that your time is well spent.
We offer social media marketing tips for make your work for you architects to help you gain a foothold and get the most out of your online promotions and events.
1. Be selective in your choice of social channels
You don’t have to be on every social media platform. In fact, it’s best to be very selective when it comes to choosing where to share your business.
The first step in deciding which social media channels you should be present on is to assess your audience.
Some architects focus on residential real estate, others on business. You may even focus your business on a specific industry in which you have unique knowledge and experience.
Once you have identified your target audience, hong kong phone number you can begin to find social media platforms that match that audience. Sprout Social offers a good guide to social media platforms by demographic .
Create an account on the platforms that make sense for your business based on your target audience.