If you’re looking for ways to increase and improve organic traffic to your site, take a moment to analyze your URL structure. We’ll give you some tips on good structures and issues to watch out for.
Basics of SEO-Friendly URL Structures
Your site’s URLs provide search engines with more detailed information about the content of your pages. Bad URL structures use a series nicaragua business email list of numbers or letters with no real meaning, making it difficult for search engines to understand. They also lack a strong hierarchy that would allow them to provide more detail about the page’s content.
Here are some important elements to consider when creating URLs.
- Always use HTTPS as search what are rcs messages? engines consider it more secure and direct their visitors to it.
- Make sure your main keyword is part of the URL path.
- Pages that are linked to a specific location should include that location in the URL path.
- Include information about the parent page in the URL path. For example, a URL for a pair of men’s jeans might look like this: myapparrelwebsite.com/mens/pants/jeans/low-rise-classic
- Keep URLs short and concise whenever possible. This is especially true for blog posts with long titles. Instead of the full title of the post, use the blog’s main keyword.
- Avoid including numbers and special hong kong phone number characters in your URL, as they can confuse search engines or make the URL unnecessarily cluttered.
- Use all lowercase letters in the URL.
- Spell words correctly in URLs. Always proofread your URLs before publishing.
- Instead of spaces between words in the URL, use hyphens. They are treated as spaces in the URL and are easily interpreted by search engines.